Curios Gin

The Curios Gin brief was given to me by marketing executive Will Shaw. He asked me to create an identity for a range of bars called Curios, where each bar would sell a bespoke gin, personally crafted for the county in which the bar was based in. The gin would come in three flavours and the packaging had to work across all three and be sold exclusively from across the bar.

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I kept the identity versatile and luxurious to fit to the more expensive target market, the inspiration coming from Manchester's textile industry creating a unique set of old fashioned patterns for each flavour.